A rendering of the hotel.
The development is led by GraniteFL, a division of G. Holdings Group, with Moss serving as the construction manager. The 16-story hotel, covering approximately 206,000 square feet, is valued at over $175 million and will feature 205 guest rooms. The property will offer an oceanfront restaurant, a mezzanine-level event space, a third-floor pool and bar deck, and a rooftop bar and dining area with panoramic views.
Harry Gross, founder and CEO of G. Holdings, said: “The Dunes Fort Lauderdale represents a long-held vision for Fort Lauderdale Beach. We’re proud to work with Marriott and Moss to bring to life this distinctive destination – a place for locals and global travellers to gather, recharge, and enjoy the vibrancy of the neighbourhood.”
Designed by FSMY Architects & Planners, the hotel combines contemporary aesthetics with coastal elements, incorporating natural materials and clean lines to harmonize with its surroundings. The interior, crafted by Studio Munge, features textured details, warm tones, and thoughtful design to enhance the guest experience.
The groundbreaking ceremony was attended by local officials, civic leaders, project partners, and the design team, marking the official start of construction. Brett Atkinson, president of Moss, stated: “This project reflects everything Moss values – collaboration, community, and excellence. We’re honoured to work alongside G. Holdings, Marriott, and the talented design and engineering team to shape a new chapter in Fort Lauderdale’s architectural story.”
The Dunes Fort Lauderdale is set to become a notable addition to the city’s hospitality landscape, offering a unique blend of modern design and coastal charm for visitors and residents alike. The project is expected to be completed by the end of 2025.
